Being a knitting/crochet designer is kind of a weird job. Being successful means being part designer, part webmaster, part marketer and part photographer. And you can’t go to school for it. (okay, you can go to school to learn to design, but not do all the other stuff!)
I learned it through the grapevine…
Most of what I know about ‘the biz’, I learned from other designers. Chatting on online forums. Talking in person at trades shows. It took me years to feel like I really got what was going on.
I can’t tell you how much I learned about marketing and my brand by chatting late into the night with other designers at conferences!
But now… the Reference Guide!
If you’re a newbie designer, you’re coming in at a great time! You don’t have to spend big bucks traveling to conferences to find out about the ins and outs of the industry… there’s a book about it!
Alex Tinsley (designer behind Dull Roar and also Designer Liason with Malabrigo) has just written an ebook that tells you (basically) everything you need to know to be a knitting or crochet designer.
I just read it. It’s awesome.
Not only is Alex hilarious, but the information in the book is dead-on. She gave me permission to post a looky-loo at the table of contents:
So You Want to Be A Knitting Designer covers how to write patterns, hiring a tech editor, photography, self-publishing, how to work with magazines, marketing, what to do if your idea is stolen, how to wholesale to yarn stores… you name it!
Is this book for you?
Alright, so let’s talk about what this book does and doesn’t do.
- gives you real, authentic help for becoming a designer: including a pattern template, sample emails for sticky situations and advice about submitting proposals that you really need for real design life.
- gives you a comprehensive list of resources for finding tech editors, hiring photographers and chatting with other designers.
- walks you through the basics of the industry (including the dos and don’ts of asking for yarn support!) in a friendly and honest manner… from someone who’s worked in lots of different parts of the industry.
- leaves you feeling confident about doing knitting design as a career (it’s hard, but not mysterious!)
Although the book has ‘knitting’ in the title, it’s equally applicable to crochet designers, too!
This book is intended to helping someone who’s seriously thinking of designing navigate the industry, and already has some knitting experience. It doesn’t contain lessons on how to design, detailed help with taking photographs or address the financial/tax/contract aspects of beginning a business.
I would really recommend this book to anyone interested in becoming a designer (whether it’s part or full-time).
Visit Alex’s website to grab your copy of So You Want to Be A Knitting Designer…!
Not only does it distill lots of information that’s available in thousands of posts online into one fun & readable document, but it also contains a little bit of extra information that many designers aren’t always willing to post in a public forum (such as how much tech editors are usually paid and examples of email templates in sticky situations).
I’m so happy Alex wrote a book like this… the industry really needed one!